Posts Tagged: jeff hendrick edmonton

09/3/24

Epic Multi-Day Fusion Wedding Part 1: Alejandra + Jason

Alejandra and Jason met at a champagne bar in Calgary, Alberta. They were both tagging along with mutual friends – they instantly connected and the rest is history.

The wedding festivities kicked off with a welcome event coined “The Pep Rally,” which was a modern take on a Sangeet. Traditionally, a Sangeet is an East Indian pre-wedding celebration with lots of song and dance. Alex and Jason’s version was held in a newly restored historic building in downtown Edmonton called The Pendennis, with exposed brick and industrial ambiance.

Designed to encourage mingling, the event featured food stations serving Indian fusion cuisine, lounge vignettes and mixed styles of seating. We kept guests on their toes with ever-changing entertainment, including an R&B sax player, traditional South Asian dancers, a dhol drummer and a hip hop DJ!

We only had about 4 months to plan their multi-event wedding week, but we were up for the task and everything came together beautifully. Be sure to check it out here: Part 2, The Wedding Day.

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Team JBW  |  Jennifer Bergman Weddings
Edmonton Wedding Planning + Design